according to the content, make a one page slide: Advertisement Collaboration: Ea

according to the content, make a one page slide:
Advertisement Collaboration: Ea

according to the content, make a one page slide:
Advertisement Collaboration: Earning Copyright Fees from Existing IPs
Netflix’s vast array of original IPs, which include hit shows, movies, and beloved characters, have garnered a global fanbase. To increase its revenue stream, Netflix has the potential to form strategic alliances with corporate partners to design advertisements and secure copyright fees. Drawing on its esteemed status, Netflix can orchestrate compelling and fresh advertising endeavors (Lotz & Eklund, 2023). As an example, Netflix could align with a leading soft drink brand, showcasing its characters sipping the beverage in a context pertinent to the story. This nuanced integration not only retains viewer attention but also champions the brand. Beyond the realms of conventional advertising, such alliances can lead to the creation of interactive initiatives or promotional campaigns centered around a Netflix original series or film.
This strategy serves to elevate the prominence of both Netflix’s original productions and the brands they collaborate with. Brands, leveraging Netflix’s IPs, can connect with a passionate and varied audience that’s deeply immersed in the Netflix ecosystem. This synergy enhances brand loyalty among consumers. Netflix, in turn, stands to earn copyright fees from brands keen on such collaborations (Lotz & Eklund, 2023). Essentially, brands would be paying for the privilege to use Netflix’s IP in their advertising campaigns. The fee structure might fluctuate based on the visibility of the ad and the breadth of the campaign. Brands gain the advantage of tapping into Netflix’s IPs, while Netflix reaps monetary benefits without having to resort to obtrusive ads that could deter its viewership. This approach aligns with Netflix’s unwavering focus on preserving content excellence and visual authenticity. By integrating brands organically within storylines, the advertising components enhance rather than detract from the viewer’s journey, adding depth to Netflix’s original offerings and creating a richer, more absorbing world.

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