Gridiron University

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In a minimum of six double-spaced pages, answer the following questions based on
“Gridiron University” and submit to the “Football Reinstatement Report” portal. You
are expected to bring in information from the readings, interview, and outside
sources:
a. Complete the operating budget worksheet provided in Figure C1 for Year 2 of the
program, which is the first competitive season. Provide your responses in the blank
boxes in the worksheet. A comprehensive discussion of all operating expense items is
beyond the scope of this case, and therefore, some provided for you. Please note that
some answers are available directly from the case narrative, whereas other answers
require calculations.

b. Pick a role from the case (i.e., University President, Director of Athletics, Faculty
Senate President, Influential Community Member/Former Football Player), then
discuss and respond to Questions 1–6 as a member of the Football Advisory Council.
The questions follow the RDMMA framework to guide the conversation.
1. Is the reinstatement of football for GU financially viable? For this case, financial
viability is defined as operating revenues exceeding operating expenses for the football
program.
2. Key Stakeholders and Influences: Identify and discuss the key stakeholders who
may be impacted by your decision. Identify and discuss key influences, such as legal
requirements, campus and community climate, and your personal value system as a
decision maker.
3. Review of Information: What additional information would need to be gathered
and reviewed to make a fully informed decision? Consider addressing leadership,
marketing, development, human resources, organizational behavior, law and
liability, ethics, community impact and town/gown relationship management, and/or
economic impact.
4. Hurdles: What hurdles/challenges exist in the decision process? What legal,
financial, and facility limitations exist?
5. Options/Alternatives: What options/alternatives exist? Identify them and then
indicate the pros and cons to the various alternatives.
6. Making the Decision: What decision would you make? Would it meet your
objectives? Would it be considered fair?
7. Monitoring and Evaluating the Decision: How would you obtain feedback to
determine whether your plan of action achieved its objective?

c. Research and provide a brief analysis of a school that recently added football at any
college level (since 2017). Research and describe the reasons stated publicly for adding
the sport, how it was received, and how it has turned out for them thus far (from
what you can tell from the outside).
Take the final decision you made and announce it with a short video release as the
Gridiron University Athletics Director. This should be social media friendly (under
2:20), but just write a script for me to read when i record myself on a separate page. Announce your decision (to add or not), and the reasons behind the decision.
Finally, if you choose to add football hype up the decision, if you choose to not add
provide some positive energy for those who may be disappointed by the decision.

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