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This assignment addresses a complex issue that you will most likely face over and over again as a communications strategist, journalist, content creator and beyond.
Pretend you’re a journalist, and you’ve identified a piece of video that somebody (not you) posted on YouTube. It depicts a street fight that is quite dramatic. Your goal is to use the video in your news story without getting sued for copyright infringement. List and briefly explain the steps you would take to ultimately accomplish your goal. Hint: the best answers will take into account backup plans if first strategies don’t work.