Read the case titled “Ulta Beauty”.
1. What does a SWOT analysis reveal about th
Read the case titled “Ulta Beauty”.
1. What does a SWOT analysis reveal about the attractiveness of Ulta’s current situation and future prospects?
Respond in paragraphs with at least 3-4 bullet points for each – (1) Strengths, (2) Weaknesses, (3) Opportunities, and (4) Threats. Then, write 2-3 sentences about (5) Conclusion about Ulta Beauty’s situation, and another 2-3 sentences on (6) Implications for improving Ulta Beauty’s strategy.