Social Media Campaign Due Week 8 Day 7 (100 points) Choose asocial media campaig

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Social Media Campaign Due Week 8 Day 7 (100 points) Choose asocial media campaign to analyze (Nike). You can choose a politicalcampaign product advertisement campaign or a social awarenesscampaign. After you decide on a campaign you want to monitor thecampaign conduct a formal analysis on the effectiveness of thiscampaign and make specific recommendations on where how and whythis campaign must be approved. Contact the campaign via phoneand/or email as a prospective consumer. Follow them on twitter oron other social media platforms. As a participant you may build aperspective that differs from what the social media marketersintend. Write a 6-8 page paper in which you: 1. Analyze thecampaign using the Dragonfly Effect Model.(www.dragonflyeffect.com) 2. Determine steps you could take toimprove the campaign based on your analysis.

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