Template Instructions: Use the attached template to complete your project this w
Template Instructions: Use the attached template to complete your project this week. Once the form is completed, attach the file to submit your completed work.
Student Instructions: Continue the marketing plan from the product selected in class. This week, students will include details on a SWOT Analysis and Porter’s Five Forces. A strengths, weaknesses, opportunities, and threats (SWOT) analysis is an effective tool for making marketing decisions and continually evaluating the marketplace to determine if adjustments should be made to a marketing plan. Porter’s Five Forces helps to determine a product’s profitability.
Research, APA in-text citations, and APA formatted references are required for each section of the Marketing Plan.
