The Assignment must be submitted on Blackboard (WORD format only) via allocated
The Assignment must be submitted on Blackboard (WORD format only) via allocated folder. advised to make their work clear and well presented.
Students must mention question number clearly in their answer. Avoid plagiarism, the work should be in your own words, copying from students or other resources without proper referencing will result in ZERO marks. No exceptions.
All answered must be typed using Times New Roman (size 12, double-spaced) font. No pictures containing text will be accepted and will be considered plagiarism).
Copy/paste the phrases from the text is not
acceptable. it must use your own words.
Using the terminology developed in the course of
strategic Management is highly valued.
Read
carefully case study No. 24 from your
textbook (Best Buy Co. Inc: Sustainable Customer
Centricity Model?) and answer the following questions:
1.Identify opportunities and threats as well
as strengths and weaknesses of the company (draw a SWOT matrix).
2. What is the competitive strategy used
by Best Buy? Justify your answer.
3. What are the main functional strategies used by this
company? Are they successful? Justify
4. What are the different difficulties faced by the company to
maintain and reinforce its competitive advantage?
5. Suggest some recommendations
or solutions to Best Buy to improve its
competitive advantage.
