The report should Describe the topic (Social media marketing)

The report should Describe the topic (Social media marketing) in approximately 200 words.
Then entire report should be between 500-600 words.
Which should include the following :
– How important is it to incorporate this activity into a digital marketing campaign? State your reasons.
( Importance of social media marketing in digital marketing campaign )
-Will it be effective to secure new or returning visitors or both? And why?
Make sure the references are accessible (prefer websites) and no plagiarism.